"Veselaya Zateya" is a company that manufactures and supplies balloons, party supplies, carnival costumes and accessories to the markets of Russia and others.
"Veselaya Zateya" has several websites and maintains accounts in social media: Facebook, VKontakte and Instagram.
All accounts required a consistent post style and layout for several months.
2. The Strategy
For greater audience coverage and increasing the number of subscribers, several design options were developed.
1. Banner and menu were designed with balloons and confetti - for regular use.
2. Before big day the February 14-th, the company decided to make a special theme and style for the group with a focus on valentines day - draw attention of potential clients.
3. Also were made few separate banners design for another holiday: the 23-rd of February.
3. THE RESULTS
As a result were made:
- a few main banners for social networks;
- designed an interactive menu for the social network - VKontakte;
- avatars designed;
- design of products in social media were made in the same style as all groups;
- created more than 30 designer banners for different formats for posting in VKontakte, and separate format for posting in the Instagram;
- designed a unique separate style for decorating a group to the Valentine's Day.